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Sites with slower Largest Contentful Paint scores are dropping in mobile search results. We've tested this across 40 client sites over three months. The threshold seems tighter than Google's documentation suggests.
Liisa Mäkelä
Technical SEO Analyst
Google started validating schema markup more strictly on mobile versions. Pages with mismatched or incomplete structured data between desktop and mobile are getting flagged in Search Console with new warning types.
Brigita Nowak
Search Strategy Lead
Testing showed that reducing JavaScript execution time matters more than total file size. Sites that defer non-critical scripts see better engagement metrics even when the overall page weight stays the same. Practical steps include audit tools and selective loading.
Sites using incorrect viewport meta tags or conflicting CSS are getting penalized in mobile rankings. Common problems include fixed widths that force horizontal scrolling and font sizes below Google's minimum readable threshold. The fix is straightforward but often overlooked.